At Spicewalla, we know your time is valuable and your retail space is precious. You’re juggling inventory, display, customer service, and a hundred other things behind the scenes—all while trying to offer products that not only look great on the shelf but fly off of it.
That’s where we come in.
Our mission isn’t just to deliver small-batch, fresh spices that encourage people to cook and share food with the ones they love. It’s also to make your job easier by helping you sell them!
Here’s what we’ve learned from working with hundreds of retailers across the country: when customers can taste our blends, the sale becomes effortless. It's not about a hard sell or memorizing flavour notes—it’s about creating simple, craveable moments that let the product speak for itself.
Whether it’s a pinch of Harissa on marinated olives or a handful of popcorn dusted with Ranch, sampling builds confidence, curiosity, and conversions.
This blog post is your go-to guide for putting that idea into action. No catering trays or fancy chef skills required—just a few pantry staples, a little prep, and the magic of Spicewalla. These are quick, low-lift ways to turn passive interest into product love, all while keeping your store inviting and interactive.
And as always, we’re here to support you. Whether you need help choosing blends that fit your audience, creating a custom display, or brainstorming event ideas, just reach out. We're in your corner.
6 Ways to Sample Spicewalla in Your Store and Bring Mindblasting Experiences to Your Customers!
So, how do you bring Spicewalla to life in your store—without a commercial kitchen or a huge time commitment? It’s easy!
Below, we’ve rounded up six of our favorite ways to sample blends that are fun, fast, and proven to convert browsers into buyers.
From seasoned crackers and dips to popcorn that stops people in their tracks, these ideas are made to fit into your everyday flow. Whether you're running a full tasting table or just offering a casual nibble near checkout, there's something here for every space and setup.
So, let’s dig into the delicious details.
1. Marinate Olives with Bold Blends
An easy make-ahead sample that looks beautiful on a tasting table and keeps well throughout the day. Simply toss good-quality olives (we love Castelvetrano) with olive oil and a generous pinch of a Spicewalla blend, then refrigerate overnight.
Blends to Try
Amore Italian Seasoning – A natural fit, herbaceous and zesty.
Harissa – Adds a spicy North African twist.
Herbs de Provence – Bright, herby, and super snackable.
Display Tip
Display in a pretty jar with mini toothpicks and stack a few tins next to it. Customers will go home with both olives and seasoning dreams.
Why it Works
This is Mediterranean snacking with a retail twist. With just one bowl and a splash of olive oil, you’re offering a bold, sensory experience that stops people mid-browse. The aroma & beautiful display alone invite questions—and the flavour closes the sale.
2. Firecrackers (Seasoned Saltines)
A retro Southern snack that’s perfect for high-traffic tasting days. Just toss saltine crackers with oil and your favorite blend, then bake or let sit overnight for the flavour to absorb. Here’s the recipe to follow.
Blends to Try
Ranch Seasoning – Classic and crowd-pleasing.
N’Asheville Hot Chicken – Bold and spicy with a sweet undertone.
Garlic & Herb – Comforting and familiar.
Sweet Hickory BBQ – A smoky twist that tastes like summer.
Billy D's Fried Chicken Spice: Brings the savory, herby flavours of Southern fried chicken to your crackers.
Carolina Mustard BBQ Rub: Offers a tangy, mustard-forward flavour with a hint of sweetness, reminiscent of Carolina-style barbecue.
Chaat Masala: A tangy and spicy Indian blend that adds an exotic flair to your snack offerings
Why it Works
These are snackable, shelf-stable, and totally addictive. It’s the kind of bite that customers try “just one” of—then grab a tin before they even finish chewing. You’re showing them how easy it is to bring flavour home.
3. Seasoned Olive Oil for Dipping
Set up a rustic bread-dipping station—perfect for tasting days, wine pairings, or casual walk-throughs.
Want to learn more about sampling Spicewalla in your store with Olive Oil & Breads? Read our dedicated blog post, “The Top 6 Spice Blends to Elevate Your Olive Oil & Bread Game”
How-To
Add 1 tablespoon of the blend to 1/4 cup olive oil and let it infuse for at least 30 minutes. Serve with sliced baguette, focaccia, or crackers.
Blends to Try
Modena Balsamic Rub – Pairs beautifully with a drizzle of balsamic vinegar.
Amore Italian Seasoning – Savory and herbaceous.
Citrus & Sesame Everything Seasoning – Light, bright, with a citrus kick!
Display Tip
Use ramekins with dip labels and stack coordinating tins next to the bread.
Why it Works
This sample slows people down—in the best way. It’s interactive, elegant, and elevates the browsing experience. You’re inviting customers to taste the difference high-quality seasoning can make, right from a slice of bread.
4. Mix Into Hummus or Labneh
Take ready-made dips and give them a serious flavour glow-up.
This trick is a retailer’s secret weapon—easy, clean, and endlessly customizable. Create a flavorful and creamy dip that's perfect for sampling!
How-To
Mix 1–2 teaspoons of your chosen blend into a cup of store-bought hummus or labneh. Serve with pita chips or veggies & top with olive oil!
Blends to Try
Za’atar – Earthy and tangy, made for labneh.
Everything Bagel Seasoning – Playful, familiar, and beloved.
Berbere – Add to hummus for a spicy Ethiopian-inspired bite.
Garam Masala – A warm, aromatic Indian blend that adds depth and complexity to creamy dips.
Serving Suggestion
Garnish the dip with a drizzle of olive oil and a sprinkle of the spice blend on top. Serve with pita chips, pretzel sticks, or vegetable sticks.
Why it Works
This one’s a show-stopper. You take an ordinary dip and make it extraordinary in seconds—no cooking, no cleanup, just impact. It’s the definition of sampling that sells.
5. Season Popcorn (Your Secret Sampling Superpower)
Hot, fresh popcorn is an instant people-magnet—and the perfect blank canvas for Spicewalla blends. Just pop a batch, toss with melted butter or oil, and season generously.
Blends to Try
French Fry Seasoning Salt – Classic and addictive.
Ranch Seasoning - Comforting, familiar, and our blend is dairy-free.
Carne Asada – Unexpected but incredible on popcorn.
Honey & Herb – Savory-sweet, perfect for curious tasters.
Hot Honey BBQ Rub – A little heat, a little sweet.
Blackening Rub – Bold with just the right kick.
Hot Tip
Directly after the popcorn is done popping in the microwave, open your bag, add your spices, and shake! As long as the popcorn is hot & right out of the microwave, our spices should stick well!
Why it Works
This is high-volume, high-impact sampling that draws a crowd and delights every palate. Popcorn feels fun and nostalgic, but with Spicewalla seasoning, it becomes an unforgettable tasting experience. Expect people to ask, “What is that?” and “Where can I buy it?”
6. Create Dips Using Our Lemon Shallot Dip Recipe Swap
If you're familiar with our versatile lemon shallot dip, you know how easily it transforms with just a swap of seasoning. Perfect for crackers, chips, pretzel sticks, roasted smashed baby potatoes, or veggie dippers.
Base Recipe
2 cups of sour cream
2 tablespoons Spicewalla blend
½ tsp lemon zest, 2 tsp lemon juice (omit if using citrus-forward blends or blends that don’t play well with citrus)
Finely diced chives for garnish
Blends to Try
French Herbed Dijon – Elegant and elevated.
Chilli Lime – Swap the lemons in the recipe for limes.
Carne Asada – Meaty, smoky, and craveable.
Ranch Seasoning – A no-brainer favorite.
Sweet Hickory BBQ – Surprisingly good with chips or carrots.
Citrus & Sesame Everything Seasoning – Great for veggie-forward spreads.
Why it Works
This dip is endlessly adaptable and perfect for every audience—from spice newbies to flavour fanatics. It gives customers a clear “use case” and a reason to grab a tin (or two). With just a spoonful, they’ll taste the versatility and freshness that sets Spicewalla apart.
Ready to Bring the Flavour?
Sampling doesn’t have to be complicated, expensive, or take up precious time in your day. These six simple ideas are easy to prep, low-lift to maintain, and proven to spark curiosity, conversation, and conversion.
With just a handful of pantry staples and a pinch of Spicewalla magic, you can turn everyday interactions into flavorful experiences that help customers fall in love with your products—no hard sell required.
And the best part? You don’t have to do it alone.
Whether you need help picking blends that reflect your customer base, want advice on how to set up your tasting station, or just need someone to brainstorm with—we’re here to help. Your success is our success, and our team is always ready to support you however we can.
So go ahead, bring the bold. Your shelves (and your shoppers) will thank you.